CERTIFIED SPECIALIST IN
DIGITAL MARKETING

ABOUT THE PROGRAM

Digital marketing is the act of promoting and selling products and services by leveraging online marketing tactics such as social media marketing, search marketing,and email marketing. Companies are looking for digital marketing professionals with a varied skill set across sub-domains

Course Delivery

Knowledge Partner

Internship Partner

COURSE HIGHLIGHTS

Access to Linkedin Learning with 14,000 courses

100% PLACEMENT ASSISTANCE GUARaNTEE*

*Conditions Apply

International Readiness Progarm includes IELTS, cross-culture Training

125 hrs virtual internship with TCS iON

Availability of Badges from AWS

Industry grade certification

Are you interested to join the course  

General Aptitude Test 

Certified Specialist Digital Marketing

NORKA ROOTS Entrance test (60 Questions)

  1. Numerical Ability         (12 Qns)
  2. Verbal Ability                (12 Qns)        
  3. Logical Reasoning       (12 Qns)
  4. Data Interpretation     (12 Qns)
  5. International Affaires  (12 Qns)

The Duration of the Test will be 60 mins

 

Eligibility​

Any Graduates having a foundation level knowledge (plus two equivalent) in Mathematics and Computer fundamental skills, can apply for the  course 

Students who have completed their graduation, but awaiting the final results can also apply.

Please note in case we, ICT Academy of Kerala detect any ineligibility at any stage the candidature will be cancelled accordingly.

Age Limit  – 45

Course Agenda

  • Digital Marketing Introduction
  • Types of Digital
  • Marketing – Organic & Paid
  • Search Engine Optimization
  • On Page Optimization (OPO)
  • HTML & CSS basics
  • Meta Tags Usage
  • Using JavaScript to our Advantage
  • Introduction to Social Media Marketing
  • Lead Management & Digital Marketing
  • LinkedIn Marketing
  • Google Plus Marketing
  • YouTube Advertising
  • Advanced Facebook Marketing
  • Twitter Marketing
  • Social Media Analytical Tools
  • Google Analytics
  • E-Mail Marketing
  • Content Marketing
  • Affiliate Marketing
  • Tools for creating promotional content /Ad designing

 

Download  Sample Question paper 

See Sample Course Certificate

List of companies came for placement

See Sample Internship Certificate

Course Fee​

Rs 19,700 plus GST

Zero cost EMI for 6 months is available from the partner finance company.The disbursement of zero cost is subject to the approval of our finance partner named Finance Peer

Are you interested to join the course  

Last Date of Registration               :  20th Sept 2021 

Date of Entrance Test                      :  28th Sept 2021

Date of course orientation            :  30th Sept 2021

Date of Batch Commencement :  5th Oct 2021

Frequently Asked Questions (FAQ)

Graduates from Engineering/Science having a foundation level knowledge (plus two equivalents) in Mathematics and Computer fundamental skills, can apply for the
course. Those who are awaiting final results can also apply

It is a 60 Minutes online remote proctor test, which consist of Numerical Ability ,Logical Reasoning, Data Manipulation , Verbal Ability and International Affairs .There is no negative marks for the test

6 Months (including internship)

Fees for the Long-term course are 19,700 plus GST

Yes, our course is suitable for both working professionals and students who are awaiting final results. Recorded videos of live sessions will also be available in case if anyone misses the sessions.

Based on the performance on the Entrance Test you will be eligible to get 75% scholarship from NORKA Roots

Candidates should have a minimum 80% attendance for live sessions. Candidates should complete all assignments and assessments as per course Quality Framework.

Yes, the programe is open for anyone, but the 75% scholarship is only available for Keralites. A scholarship of 20% is available for candidates from outside state

  • Cloud computing by AWS – Amazon Web Services
  • Robotic Process Automation by Automation Anywhere

Yes, for those who qualified in the final exit test will get a course completion certificate. It’s a joint certification from ICTAK and NORKA Roots.

Our Placements Team provides complete assistance to all our students to find the most suitable job opportunities and we have successfully provided job placements to our trained and talented students in the IT sector. More than 70 companies came for the recruitment of our students from January 2021

100% Placement Assistance Guarantee will guarantee a minimum of 2 job opportunities to the students within 6 months of completion of the program. If ICT Academy fails to fulfill the same, we will refund the course fees after applicable taxes. The candidate may be positioned up to the selection process .

  • Candidate should be holding a BTech, M Tech,BCA or, BSC computer science or  MCA Degree from an accredited institution at the time of placement.
  • The candidate should have valid marks sheet and degree to validate the degree 
  • The candidate should posses less than 28 years of age
  • Candidates who posses other qualifications can study the course, but 100% Placement
  • Assistance Guarantee assistance/ assurance will be given to above candidates who have the prerequisite of the qualification. However ICT Academy will do the maximum possible efforts to place candidates having other eligibility criteria( A declaration needs to be collected)
  • Need to maintain minimum 85% attendance in live classes for each phase of the program 
  • Should submit all  projects and assignments
  • Complete 80% of the self-learning videos that are included in the curriculum
  • Complete the Internship program( exempted for working professionals)
  • Complete the Employability Skill and Interview Preparation Sessions
  • The student does not respond/reply to the official communication mails from ICT Academy of Kerala
  • Companies didn’t select the candidates
  • An IT services, consulting and business solutions organization that has been partnering with many of the world’s largest businesses in their transformation journeys for over 50 years.
  • Remote Internships provides a structured learning environment with access to industry mentors, industry-curated learning material, projects, and videos or webinars. Interns can also interact and share ideas with peers and the mentors through a social format. Candidates will get certificate once they successfully completes the internship and submit the project report.
  • Need to maintain minimum 85% attendance in live classes for each phase of the program 
  • Should submit all  projects and assignments
  •  Complete 80% of the self-learning videos that are included in the curriculum
  • Should complete the exit test

A refund of course fees advance will be made within 30 days of entrance examination or 5 days before the batch commencement whichever is earlier, provided the candidate furnishes the required bank account details for initiating the refund. Refund cannot be claimed for not furnishing the details on time. The refund is not applicable to the registration fee and refund is paid after applicable taxes. We do course orientation before 6 or 7 days of the batch commencement date to set the expectations

If a student is facing severe issues such as medical exigencies and find it difficult to dedicate time to the course, we provide the opportunity for the student to defer to another batch subject to the approval from Head of Retail Training. A student can request for deferral only once and to either of the scheduled cohorts to start in the next 1 year from the batch start date of the initial batch the student enrolled for. The student will be required to pay a deferral fee of Rs 2000. The deferral policy is not applicable for the student who availed anygovernment aid.

Important Dates

Last Date of Registration : 12th July 2021 

Date of Entrance Test :  17th July 2021

Date of submitting Documents and Fee payment :July 20 2021

Date of Batch Commencement : 22nd July 2021