ICTAK

Certified Specialist in Digital marketing

ABOUT THE PROGRAM

Digital marketing is the act of promoting and selling products and services by leveraging online marketing tactics such as social media marketing, search marketing,and email marketing. Companies are looking for digital marketing professionals with a varied skill set across sub-domains

Course Sponsor

Internship Partner

  • Up to 75% scholarship available for Keralites.
  • Up to 25% scholarship available for Non-Keralites.
  • Entrance Test will be conducted and eligible students can attend the course
  • Three months of Online program.
  • Opportunities for Placement.*
  • 125 hrs virtual internship with TCS iON

*Note : We don’t guarantee placements

Eligibility

Any graduate with creative mind can apply for the course. Final year students who are awaiting for the results with no backlogs can also apply for the course.

Age Limit  – 45

Entrance test details

Certified Specialist in Digital Marketing (60 Minutes)

•Numerical Ability
•Logical Reasoning
•Verbal Ability
•Computer Fundamentals

Final year students who are awaiting the results with no backlogs can also apply for the course.

OBJECTIVES​

  • To learn how to formulate, plan, and execute effective digital ​
  • To understand applications of popular digital marketing tools & Techniques ​
  • To understand the use of digital media analytics for effective digital marketing ​
  • To prepare for top digital marketing certification exams such as,Google Analytics, GoogleAds and Face book Blueprint.​

AGENDA

  • Introduction to Digital marketing.
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Social Media Marketing
  • Google Analytics
  • E-Mail Marketing
  • Affiliate marketing
  • Content Marketing
  • Tools for creating promotional content/ Ad desigining

HIGHLIGHTS OF THE COURSE

  • Hands-on Session by Industrial Experts.
  • Guidance in talking additional Certifications
  • A clear understanding of Industry needs.

Course Fee

17,900 plus GST

Important Dates

Last Date of Registration : 5th October 2020

Date of Entrance Test :  15th October 2020

Date of Result Announcement :  17th October 2020

Date of submitting Documents and Fee payment :  22nd October 2020

Date of Batch Commencement : 27th October 2020

Sample Certificate

Those who qualify with 75% Scholarship will get the Certification from NORKA ROOTS.